To drive the growth and profitability of the SME portfolio by acquiring new SME customers through account opening, growing a high-quality asset book, and mobilizing deposits within the assigned zone.

Responsibilities or duties

Principle Responsibilities

• Engage potential SME customers on daily basis with intention of Identify and negotiate business opportunities in order to recruit customers in line with business targets.
• Track sale leads and pipelines to ensure maturity.
• Explore opportunities in the zone and devising strategies for benefits realization.
• Facilitate processing of SME application as per committed TAT.
• Assist branches to develop and monitor strategic plans i.e target market, sectors and expectations based on local market survey and customer feedback
• Communicate and review Branch portfolio performance at branch and devise remedial measures for any deviation from the target.
• Drive cross‑selling of the bank’s full range of products and services to SME customers, with a strong focus on payment solutions such as Lipa Namba, POS, and Internet Banking.
• Actively track and engage borrowing customers with sales routing compliance below 85% to improve account utilization and deepen relationships.
• Support branches in deposit mobilization by soliciting SME deposits and initiating effective strategies to achieve the Bank’s deposit targets.
• Responsible for building and maintaining strong, long‑term relationships with both existing and prospective customers, in alignment with the Bank’s strategic objectives.
• Develop and maintain business relationships with existing and potential customers on behalf of the Bank, acting as the key contact person for SME customers.
• Initiate and conduct regular customer engagements to enhance retention, satisfaction, and long‑term loyalty.
• Overall monitoring of the SME portfolio quality in line with approved monitoring guidelines to ensure attainment of set performance parameters.
• Track delinquent collections to contain and control PAR and NPL migration.
• Share collection performance updates with the respective Coverage Manager on a weekly and monthly basis.
• Prepare and submit periodic zonal portfolio and performance reports as required by management.

Qualifications Required

• An advanced diploma/degree in Business, Accountancy, and Economy, Finance or any other related field.
• Five years’ experience in SME lending.
• Comprehensive knowledge of SME lending and end‑to‑end SME loan cycle management.
• Adequate experience in credit underwriting and credit risk assessment.
• Excellent sales, interpersonal, and networking skills, with the ability to communicate and interact effectively with diverse external stakeholders.
• Strong ability to organize and conduct effective stakeholder engagement activities.
• A detailed understanding of banking industry regulation requirements.
• Strong persuasion and negotiation skills, complemented by excellent presentation and training capabilities.
• Ability to keep abreast of industry changes in SME environments.

CRDB Commitment

CRDB Bank is dedicated to upholding Sustainability and ESG practices and encourage applicants who share this commitment. The Bank also promotes an inclusive workplace, hence applications from women and individual with disabilities are encouraged.

It is important to note that CRDB Bank does not charge any fees for the application or recruitment process, and any requests for payment should be disregarded as they do not represent the bank’s practices.

Only Shortlisted Candidates will be Contacted.

• Engage potential SME customers on daily basis with intention of Identify and negotiate business opportunities in order to recruit customers in line with business targets.
• Track sale leads and pipelines to ensure maturity.
• Explore opportunities in the zone and devising strategies for benefits realization.
• Facilitate processing of SME application as per committed TAT.
• Assist branches to develop and monitor strategic plans i.e target market, sectors and expectations based on local market survey and customer feedback
• Communicate and review Branch portfolio performance at branch and devise remedial measures for any deviation from the target.
• Drive cross‑selling of the bank’s full range of products and services to SME customers, with a strong focus on payment solutions such as Lipa Namba, POS, and Internet Banking.
• Actively track and engage borrowing customers with sales routing compliance below 85% to improve account utilization and deepen relationships.
• Support branches in deposit mobilization by soliciting SME deposits and initiating effective strategies to achieve the Bank’s deposit targets.
• Responsible for building and maintaining strong, long‑term relationships with both existing and prospective customers, in alignment with the Bank’s strategic objectives.
• Develop and maintain business relationships with existing and potential customers on behalf of the Bank, acting as the key contact person for SME customers.
• Initiate and conduct regular customer engagements to enhance retention, satisfaction, and long‑term loyalty.
• Overall monitoring of the SME portfolio quality in line with approved monitoring guidelines to ensure attainment of set performance parameters.
• Track delinquent collections to contain and control PAR and NPL migration.
• Share collection performance updates with the respective Coverage Manager on a weekly and monthly basis.
• Prepare and submit periodic zonal portfolio and performance reports as required by management.

• Excellent sales, interpersonal, and networking skills, with the ability to communicate and interact effectively with diverse external stakeholders.
• Strong ability to organize and conduct effective stakeholder engagement activities.
• Strong persuasion and negotiation skills, complemented by excellent presentation and training capabilities.
• Ability to keep abreast of industry changes in SME environments.

• An advanced diploma/degree in Business, Accountancy, and Economy, Finance or any other related field.
• Five years’ experience in SME lending.
• Comprehensive knowledge of SME lending and end‑to‑end SME loan cycle management.
• Adequate experience in credit underwriting and credit risk assessment.
• A detailed understanding of banking industry regulation requirements.