Basic Purpose

The primary purpose of the Content Creator and Creative Designer is to create, edit, and deliver high-quality visual content, specializing in both video production and professional photography.

The role is also responsible for designing engaging multimedia content that aligns with brand standards and supports strategic communication goals.

Main Duties and Responsibilities

• Design and produce interactive online content, including email templates, social media content, promotional artwork and informative e-books.
• Champion content collection to provide customers with real-time experiences on social media, thereby enhancing social media utilization.
• Prepare briefs for each project and present design ideas to relevant stakeholders.
• Collaborate with the marketing team to ensure all designs align with the brand image while meeting usability and website standards.
• Ensure consistency in design and content across all company platforms.
• Review product positioning and online marketing content to identify opportunities for improvement.
• Provide advice and guidance on aesthetics for campaigns, projects and promotional events.
• Use survey and monitoring data to identify new media, digital and innovation trends across digital and social media and customize them to fit the brand.
• Provide design support to other business lines by creating product graphics, logos, identity designs and other similar offline graphics.
• Design strategic, customer-driven digital campaigns and promotions to enhance the uptake and usage of digital channels.
• Stay current by generating engaging and memorable visual concepts through research into design trends, best practices, new technologies and applications.
• Review materials from suppliers to ensure correct colors and images are used in accordance with brand guidelines.
• Manage social media platforms, including but not limited to Meta and Google.
• Perform any other duties assigned by the immediate supervisor.

Qualifications and Experience

• At least 2 years of experience in graphic design, audio and video manipulation software.
• Certificate in Digital Media Design, Motion Graphics, Multimedia Design or a related discipline.
• Proven portfolio of previous digital design work demonstrating experience and creativity.
• Ability to clearly present design ideas and concepts for campaigns and projects.
• Open-minded, flexible and a team player with exceptional organizational and technical skills.
• Passion for content creation and the ability to tell stories through visuals and sounds will be an added advantage.
• Proven experience in visual arts, digital design, graphic design, photography, videography or a related field.
• A university degree is not required. Applications are welcome from candidates who can demonstrate the necessary skills, experience and competence to successfully perform the responsibilities of the role.

• Design and produce interactive online content, including email templates, social media content, promotional artwork and informative e-books.
• Champion content collection to provide customers with real-time experiences on social media, thereby enhancing social media utilization.
• Prepare briefs for each project and present design ideas to relevant stakeholders.
• Collaborate with the marketing team to ensure all designs align with the brand image while meeting usability and website standards.
• Ensure consistency in design and content across all company platforms.
• Review product positioning and online marketing content to identify opportunities for improvement.
• Provide advice and guidance on aesthetics for campaigns, projects and promotional events.
• Use survey and monitoring data to identify new media, digital and innovation trends across digital and social media and customize them to fit the brand.
• Provide design support to other business lines by creating product graphics, logos, identity designs and other similar offline graphics.
• Design strategic, customer-driven digital campaigns and promotions to enhance the uptake and usage of digital channels.
• Stay current by generating engaging and memorable visual concepts through research into design trends, best practices, new technologies and applications.
• Review materials from suppliers to ensure correct colors and images are used in accordance with brand guidelines.
• Manage social media platforms, including but not limited to Meta and Google.
• Perform any other duties assigned by the immediate supervisor.

• Graphic design
• Audio and video manipulation software
• Digital Media Design
• Motion Graphics
• Multimedia Design
• Presentation skills
• Organizational skills
• Technical skills
• Visual arts
• Digital design
• Photography
• Videography

• Certificate in Digital Media Design, Motion Graphics, Multimedia Design or a related discipline.
• Proven portfolio of previous digital design work demonstrating experience and creativity.
• Ability to clearly present design ideas and concepts for campaigns and projects.
• Open-minded, flexible and a team player.
• Passion for content creation and the ability to tell stories through visuals and sounds will be an added advantage.