Background

HR World Limited, on behalf of our client, is seeking to recruit a commercially driven, technically strong, and results-oriented Sales Engineer – Construction Equipments responsible for developing and growing Hyundai construction equipment sales across Tanzania. The successful candidate will combine engineering and product knowledge with strong sales, business development, customer relationship management, and negotiation skills to understand customer applications, recommend the right equipment solutions, develop opportunities, and convert sales.

Responsibilities

• Develop and implement effective sales strategies and action plans to achieve Hyundai Construction Equipment sales targets.
• Develop sales of Hyundai excavators, wheel loaders, backhoe loaders, and other construction equipment across Tanzania.
• Identify, develop, and secure new business opportunities across construction, mining, quarrying, infrastructure, logistics, government, and industrial sectors.
• Conduct regular customer and site visits to understand customer operations, applications, equipment requirements, and business needs.
• Recommend the most suitable Hyundai machine, specification, and configuration based on customer requirements.
• Prepare and present technical and commercial proposals, quotations, product presentations, and equipment comparisons.
• Conduct machine demonstrations and explain Hyundai product features, benefits, productivity, fuel efficiency, reliability, operating costs, warranty, and aftersales support.
• Develop strong knowledge of competitor products, including CAT, Komatsu, Volvo CE, JCB, XCMG, SANY, and other relevant brands.
• Build and maintain strong relationships with contractors, fleet owners, consultants, procurement teams, government entities, financial institutions, and key decision-makers.
• Work closely with banks and financing partners to support customers requiring equipment financing.
• Maintain an active sales pipeline and ensure systematic follow-up and conversion of leads, quotations, and sales opportunities.
• Negotiate commercial terms and support the achievement of sales, revenue, and profitability targets.
• Coordinate with Parts and Aftersales teams to provide customers with a complete equipment and product support solution.
• Follow up with customers after equipment delivery and identify opportunities for additional machines, fleet expansion, replacement, and repeat business.
• Monitor market trends, customer requirements, competitor activities, and industry developments to identify new business opportunities.
• Prepare accurate sales forecasts, pipeline reports, market intelligence, and management reports.
• Represent the Hyundai brand professionally during customer meetings, site visits, demonstrations, exhibitions, and other business engagements.
• Ensure compliance with company sales processes, policies, and applicable business standards.
• Perform any other duties assigned by management.

Qualifications

• Bachelor’s Degree or Diploma in Mechanical Engineering, Automotive Engineering, Industrial Engineering, or a related technical field.
• Minimum of 2–5 years of relevant professional experience is preferred.
• Experience in construction equipment, heavy equipment, trucks, agricultural machinery, mining equipment, or industrial machinery sales is highly preferred.
• Experience as a Sales Engineer, Product Specialist, Product Engineer, or in a similar technical-commercial role will be an added advantage.
• Strong technical and product knowledge combined with a commercially driven and sales-oriented mindset.
• Proven ability to understand customer applications and recommend appropriate equipment solutions.
• Strong presentation, communication, negotiation, and customer relationship management skills.
• Ability to confidently engage with equipment operators, technical teams, procurement managers, business owners, and senior management.
• Customer-focused mindset with strong commitment to service excellence and long-term relationships.
• Ability to work in the field, travel extensively across Tanzania, manage multiple priorities, and consistently deliver results.
• Strong understanding of the Tanzanian construction, mining, and heavy equipment market will be an added advantage.

Additional Notes

“Only successful candidates will be contacted.”

Female candidate are highly encouraged to apply

• Develop and implement effective sales strategies and action plans to achieve Hyundai Construction Equipment sales targets.
• Develop sales of Hyundai excavators, wheel loaders, backhoe loaders, and other construction equipment across Tanzania.
• Identify, develop, and secure new business opportunities across construction, mining, quarrying, infrastructure, logistics, government, and industrial sectors.
• Conduct regular customer and site visits to understand customer operations, applications, equipment requirements, and business needs.
• Recommend the most suitable Hyundai machine, specification, and configuration based on customer requirements.
• Prepare and present technical and commercial proposals, quotations, product presentations, and equipment comparisons.
• Conduct machine demonstrations and explain Hyundai product features, benefits, productivity, fuel efficiency, reliability, operating costs, warranty, and aftersales support.
• Develop strong knowledge of competitor products, including CAT, Komatsu, Volvo CE, JCB, XCMG, SANY, and other relevant brands.
• Build and maintain strong relationships with contractors, fleet owners, consultants, procurement teams, government entities, financial institutions, and key decision-makers.
• Work closely with banks and financing partners to support customers requiring equipment financing.
• Maintain an active sales pipeline and ensure systematic follow-up and conversion of leads, quotations, and sales opportunities.
• Negotiate commercial terms and support the achievement of sales, revenue, and profitability targets.
• Coordinate with Parts and Aftersales teams to provide customers with a complete equipment and product support solution.
• Follow up with customers after equipment delivery and identify opportunities for additional machines, fleet expansion, replacement, and repeat business.
• Monitor market trends, customer requirements, competitor activities, and industry developments to identify new business opportunities.
• Prepare accurate sales forecasts, pipeline reports, market intelligence, and management reports.
• Represent the Hyundai brand professionally during customer meetings, site visits, demonstrations, exhibitions, and other business engagements.
• Ensure compliance with company sales processes, policies, and applicable business standards.
• Perform any other duties assigned by management.

• Strong technical and product knowledge
• Commercially driven and sales-oriented mindset
• Proven ability to understand customer applications and recommend appropriate equipment solutions
• Strong presentation, communication, negotiation, and customer relationship management skills
• Ability to confidently engage with equipment operators, technical teams, procurement managers, business owners, and senior management
• Customer-focused mindset with strong commitment to service excellence and long-term relationships
• Ability to work in the field, travel extensively across Tanzania, manage multiple priorities, and consistently deliver results

• Bachelor’s Degree or Diploma in Mechanical Engineering, Automotive Engineering, Industrial Engineering, or a related technical field.
• Minimum of 2–5 years of relevant professional experience is preferred.
• Experience in construction equipment, heavy equipment, trucks, agricultural machinery, mining equipment, or industrial machinery sales is highly preferred.
• Experience as a Sales Engineer, Product Specialist, Product Engineer, or in a similar technical-commercial role will be an added advantage.
• Strong understanding of the Tanzanian construction, mining, and heavy equipment market will be an added advantage.