About Selous Kinga Lodge

Selous Kinga Lodge is a premium safari lodge located in the breathtaking Selous National Park, offering an exclusive experience for nature lovers and adventure seekers. We provide world-class hospitality, luxurious accommodation, and thrilling safari experiences in one of Africa’s most renowned wildlife destinations.

Key Responsibilities

• Develop and implement innovative marketing and sales strategies to increase bookings, revenue, and brand awareness.
• Build and maintain strong relationships with travel agents, tour operators, DMCs, and corporate clients to drive business growth.
• Identify new market opportunities and customer segments to expand the lodge’s client base, both locally and internationally
• Coordinate and execute promotional campaigns, seasonal offers, and marketing activities aligned with the lodge’s positioning.
• Plan and manage the lodge’s digital presence, including social media content, website updates, Google Business, and TripAdvisor reviews.
• Oversee the creation of content calendars and coordinate with photographers and videographers to produce engaging marketing materials.
• Represent Selous Kinga Lodge at trade shows, tourism expos, roadshows, and networking events to promote the property.
• Work closely with the reservations and operations teams to ensure seamless guest experiences and alignment between marketing promises and service delivery.
• Monitor tourism industry trends, competitor activities, and customer behavior to inform strategic decisions and adjust campaigns as needed.
• Produce monthly marketing and sales reports with KPI analysis to measure campaign impact and guide decision-making.
• Ensure all branding, signage, menus, collateral, and promotional materials comply with the lodge’s brand guidelines.

Qualifications and Skills

• Bachelor’s degree in Sales, Marketing, Hospitality, Tourism, or a related field, with proven experience in the hospitality industry (required).
• Minimum of 3 years of proven experience in marketing roles within the safari or broader tourism industry.
• Strong skills in digital marketing, especially social media and content strategy.
• Experience working in or knowledge of Tanzania’s tourism industry is an added advantage.
• Excellent communication, analytical, and organizational skills.

• Develop and implement innovative marketing and sales strategies
• Build and maintain strong relationships with travel agents and corporate clients
• Identify new market opportunities and customer segments
• Coordinate and execute promotional campaigns and marketing activities
• Plan and manage the lodge’s digital presence
• Oversee content creation and marketing materials
• Represent the lodge at trade shows and networking events
• Work closely with reservations and operations teams
• Monitor industry trends and competitor activities
• Produce monthly marketing and sales reports
• Ensure branding compliance

• Digital marketing
• Social media management
• Content strategy
• Market analysis
• Communication skills
• Organizational skills

• Bachelor’s degree in Sales, Marketing, Hospitality, Tourism, or related field
• Minimum 3 years of marketing experience in hospitality or tourism
• Strong digital marketing skills
• Knowledge of Tanzania’s tourism industry
• Excellent communication and analytical skills