Beach Safari operates in the tourism sector, connecting travellers with beach and safari experiences in Tanzania. The company’s focus includes combining destinations such as Zanzibar and mainland Tanzania with wildlife experiences across the country’s safari circuits.

This position offers an opportunity to develop Southern Tanzania as a distinctive safari destination by promoting its wildlife, wilderness, boat safaris, walking safaris and less crowded natural environments.

Key Responsibilities

The Product Specialist will be responsible for the following duties:

• Safari Product Development: Develop and manage Southern Tanzania safari products, itineraries and travel packages.
• Itinerary and Package Creation: Design fly-in and drive-in safari itineraries, as well as beach-and-safari combinations departing from Zanzibar and Dar es Salaam.
• Destination Positioning: Develop compelling sales narratives highlighting the unique experiences of Southern Tanzania, including boat safaris, walking safaris and less crowded wilderness areas.
• Industry Representation: Represent Southern Tanzania at trade shows, roadshows, familiarization (FAM) trips and partner events.
• Product Training: Develop and deliver product training for internal sales teams and external travel partners.
• Marketing Collaboration: Work closely with the Marketing team on campaigns, promotional activities and content development.
• Market Development: Identify new source markets, distribution channels and business opportunities to increase bookings.
• Performance Monitoring: Track bookings, revenue, competitor activity and market feedback to evaluate performance and improve the product portfolio.
• Regional Portfolio Management: Take ownership of the Southern Tanzania portfolio, including Nyerere, Mikumi, Saadani and the company’s Africa Safari properties in the region.

Qualifications and Experience

Applicants should meet the following requirements:

• At least three years of experience in tour operations, product management or destination marketing.
• Strong knowledge of safari and tourism products.
• Experience delivering presentations and training to sales teams or tourism trade partners.
• Excellent English communication and storytelling skills.
• Strong commercial awareness and analytical skills.
• Willingness to travel frequently within Tanzania, including to remote safari destinations.

Added Advantages

The following would be considered an advantage:

• Knowledge of Southern Tanzania’s safari destinations.
• Understanding of wildlife and conservation.
• Additional language skills.
• Previous experience as a safari guide.

Work Location and Travel

The successful candidate may be based in Johannesburg, South Africa, or Tanzania. The position requires frequent travel to Tanzania and the company’s Southern Circuit properties to support product development, partner engagement and destination promotion.

• Develop and manage Southern Tanzania safari products, itineraries and travel packages.
• Design fly-in and drive-in safari itineraries, as well as beach-and-safari combinations departing from Zanzibar and Dar es Salaam.
• Develop compelling sales narratives highlighting the unique experiences of Southern Tanzania, including boat safaris, walking safaris and less crowded wilderness areas.
• Represent Southern Tanzania at trade shows, roadshows, familiarization (FAM) trips and partner events.
• Develop and deliver product training for internal sales teams and external travel partners.
• Work closely with the Marketing team on campaigns, promotional activities and content development.
• Identify new source markets, distribution channels and business opportunities to increase bookings.
• Track bookings, revenue, competitor activity and market feedback to evaluate performance and improve the product portfolio.
• Take ownership of the Southern Tanzania portfolio, including Nyerere, Mikumi, Saadani and the company’s Africa Safari properties in the region.

• Strong knowledge of safari and tourism products.
• Experience delivering presentations and training to sales teams or tourism trade partners.
• Excellent English communication and storytelling skills.
• Strong commercial awareness and analytical skills.
• Willingness to travel frequently within Tanzania, including to remote safari destinations.
• Knowledge of Southern Tanzania’s safari destinations.
• Understanding of wildlife and conservation.
• Additional language skills.
• Previous experience as a safari guide.

• At least three years of experience in tour operations, product management or destination marketing.