Background information about the job or company (e.g., role context, company overview)

The Sales Officer (Cold Calls & Demos) is responsible for generating new business opportunities through proactive cold calling, lead follow-ups, and conducting product or service demonstrations to potential clients. The role focuses on identifying prospects, converting leads into customers, and supporting overall sales growth through direct customer engagement and relationship building.

Responsibilities or duties

• Make outbound cold calls to prospective customers.
• Identify and qualify potential leads.
• Schedule and conduct product demonstrations for prospective clients.
• Present the company's products and services professionally.
• Build and maintain strong relationships with potential and existing customers.
• Follow up with leads to convert them into customers.
• Achieve assigned sales and conversion targets.
• Maintain accurate records of customer interactions and sales activities.
• Prepare and submit daily or weekly sales reports.
• Gather customer feedback and share market insights with the sales team.

Qualifications or requirements (e.g., education, skills)

Requirements:

• Strong communication and persuasion skills
• Confidence in making cold calls and handling objections
• Ability to conduct clear and engaging product demonstrations
• Target-driven and results-oriented mindset
• Good customer service and interpersonal skills
• Ability to work under pressure and meet sales targets
• Basic computer skills (MS Office, CRM systems is an advantage)
• Self-motivated, proactive, and energetic.

Qualifications:

• Degree holder (any field)-Business Marketing or IT is an added Advantage
• At least 1 year in sales
• Fluent in Swahili and English
• Confident Phone communicator
• Good with Smartphone and Laptop
• Willing to follow up and report.

Experience needed

At least 1 year in sales

Any other provided details (e.g., benefits, work environment, team info, or additional notes)

2 Positions

• Make outbound cold calls to prospective customers.
• Identify and qualify potential leads.
• Schedule and conduct product demonstrations for prospective clients.
• Present the company's products and services professionally.
• Build and maintain strong relationships with potential and existing customers.
• Follow up with leads to convert them into customers.
• Achieve assigned sales and conversion targets.
• Maintain accurate records of customer interactions and sales activities.
• Prepare and submit daily or weekly sales reports.
• Gather customer feedback and share market insights with the sales team.

• communication skills
• Customer service experience
• Negotiation & persuasion
• Time management
• Presentation skills
• Computer skills
• Strong communication and persuasion skills
• Confidence in making cold calls and handling objections
• Ability to conduct clear and engaging product demonstrations
• Target-driven and results-oriented mindset
• Good customer service and interpersonal skills
• Ability to work under pressure and meet sales targets
• Basic computer skills (MS Office, CRM systems is an advantage)
• Self-motivated, proactive, and energetic.
• Fluent in Swahili and English
• Confident Phone communicator
• Good with Smartphone and Laptop
• Willing to follow up and report.

• Degree holder (any field)-Business Marketing or IT is an added Advantage
• At least 1 year in sales
• Fluent in Swahili and English
• Confident Phone communicator
• Good with Smartphone and Laptop
• Willing to follow up and report.