Vacancy title:
Marketing and Communications Manager

[Type: FULL_TIME, Industry: Investment, Category: Advertising & Marketing]

Jobs at:
Coprosperity Fund

Deadline of this Job:
Saturday, September 27 2025

Duty Station:
Dar es Salaam | Dar es Salaam | Tanzania

Summary
Date Posted: Saturday, September 20 2025, Base Salary: Not Disclosed

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JOB DETAILS:

Key Responsibilities for Marketing Manager Role:

• Developing and Implementing Marketing Strategies: Creating and executing marketing plans, including digital marketing, content marketing, and social media campaigns (X, LinkedIn, Facebook, Instagram, WhatsApp).
• Managing Marketing Budgets: Allocating and controlling marketing expenditures to maximize return on investment.
• Leading Marketing Teams: Overseeing the work of marketing specialists, designers, and other team members.
• Analyzing Marketing Performance: Tracking campaign results, identifying areas for improvement, and optimizing strategies based on data insights.
• Managing Content Creation and Distribution: Creation of marketing materials, including website content, social media posts, and advertising copy.
• Building Brand Awareness: Developing strategies to increase brand recognition and loyalty.
• Driving Customer Acquisition and Retention: Implementing strategies to attract new investment opportunities and investors, and retain existing ones.
• Staying Up-to-Date on Marketing Trends: Keeping abreast of the latest marketing technologies, strategies, and best practices.
• Working with Sales and Other Departments: Collaborating with sales, product development, and other teams to align marketing efforts with overall business objectives.
• Conducting Market Research: Gathering customer insights and market data to inform marketing strategies.

Key Responsibilities for Communications Manager Role:

• Developing and executing communication strategies: Creating plans for internal and external communication, setting goals, and measuring results.
• Managing communication channels: Overseeing social media, websites, email marketing, and other platforms (X, LinkedIn, Facebook, Instagram, WhatsApp).
• Creating content:Writing, editing, and proofreading various communication materials, such as press releases, website copy, social media posts, and marketing materials.
• Managing public relations: Building relationships with media, handling media inquiries, and developing public relations strategies.
• Ensuring brand consistency: Maintaining brand standards across all communication channels and ensuring messaging aligns with the organization’s overall brand.
• Crisis communication: Developing and implementing plans to manage and respond to potential crises.
• Collaborating with other teams: Working with marketing, sales, and other departments to ensure cohesive communication and messaging.
• Monitoring and analyzing communication effectiveness: Tracking key performance indicators (KPIs) and making adjustments to strategies based on results.
• Supervising and mentoring: Providing guidance and support to junior members of the communications team.

Skills and Qualifications:

• Communication: Excellent written and verbal communication skills for presentations, reports, and team collaboration.
• Analytical Skills: Ability to interpret data, track performance, and make data-driven decisions.
• Creativity and Innovation: Ability to develop unique and engaging marketing campaigns and content.
• Technical Proficiency: Familiarity with marketing technologies, including social media platforms, email marketing tools, and analytics software.
• Strategic Thinking: Ability to develop and execute long-term marketing strategies.
• Project Management: Ability to manage multiple projects simultaneously and meet deadlines.
• Problem-Solving: Ability to identify and resolve marketing challenges.
• Leadership and Management: Ability to motivate and guide a team.

Work Hours: 8

Experience in Months: 36

Level of Education: bachelor degree

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