Job Summary

Safal Group is seeking a Head Sales, Mining Sector to aggressively spearhead the penetration of the East African mining sector and establish Safal Group as a primary technical partner.

The successful candidate will be responsible for building strong relationships with mine engineers, procurement heads and other key decision-makers while driving sales of a comprehensive range of steel products and engineered solutions. These include HR, CR, metal-coated and colour-coated sheets, structural steel, pipes, Pre-Engineered Buildings (PEBs), modular houses and specialized underground roof support systems.

Key Responsibilities

1. Ecosystem Penetration and Relationship Building

• Conduct frequent and proactive visits to remote mine sites across Tanzania, DRC, Kenya, Uganda and Rwanda.
• Build strong relationships with site-level decision-makers, project engineers and procurement teams.
• Manage the registration and maintenance of Safal entities on Local Content Vendor Lists.
• Develop and maintain relationships within the mining supplier ecosystem through consistent field engagement and networking.

2. Technical Sales and Solution Engineering

• Drive sales of HR, CR, metal-coated and colour-coated flat steel products.
• Sell pipes, tubes and hot-rolled structural steel products, including angles, channels and beams.
• Market and coordinate sales of Pre-Engineered Buildings (PEBs), roofing systems and prefabricated or container-converted houses.
• Promote solutions for warehouses, factories, workshops and modular staff housing.
• Drive technical sales of underground roof support systems, including split sets, washers and mining mesh.
• Provide consultative technical advice on steel grades, coating systems suitable for corrosive mining environments and structural layouts.

3. Commercial and Operational Execution

• Manage the complete tender lifecycle, from identifying opportunities and conducting site measurements to preparing technical quotations and final bids.
• Prepare accurate Bills of Quantities (BQ) and technical quotations based on prevailing market rates and approved margin policies.
• Coordinate with the supply chain team to facilitate Just-in-Time deliveries to remote mine sites.
• Ensure effective execution of projects while meeting commercial and operational requirements.

4. Team Leadership and Multi-Country Coverage

• Lead, coach and performance-manage a four-member cross-border sales team covering Tanzania, DRC and Uganda, as well as the Rwanda export market.
• Set volume, margin and collection targets for Sales Managers.
• Conduct structured monthly reviews covering sales pipelines, tenders, site coverage and customer conversion.
• Define territory ownership to minimize overlap and channel conflicts.
• Coordinate with ALAF, SRL and UBL to ensure mines are billed through the appropriate operating company while maintaining a unified Safal Group presence.
• Oversee DRC engagement with 51% Congolese-owned, ARSP-certified suppliers.
• Ensure partner appointments comply with statutory and Group requirements.
• Build the team’s technical selling capabilities across flat products, pipes, PEBs, modular housing and underground roof support systems.

5. Quality, Safety and Compliance

• Ensure supplied steel products and structures meet international mining standards and company quality requirements.
• Comply with and enforce mine-site safety protocols during site visits and technical inspections.

Budgetary Responsibilities

• Achieve and exceed sales volume and margin targets for the mining segment.
• Ensure project deliveries remain within approved commercial budgets.
• Manage the consolidated mining-segment sales, margin and collection budget across Tanzania, DRC, Uganda and the Rwanda export market.
• Manage travel, site-visit and market-development budgets for direct reports.
• Review individual budget performance on a monthly basis.

Qualifications

• Bachelor’s degree in:
• Civil Engineering
• Mechanical Engineering
• Mining Engineering

Experience Required

• Overall experience: 10–15 years.
• At least 5 years of hands-on experience in Technical Sales or Site Engineering within the mining or heavy industrial sector.
• Demonstrable experience in “hunter” sales roles, including breaking into new industrial markets and managing high-value tenders.
• Experience with structural steel fabrication, PEB systems and underground support hardware.
• 3–5 years of experience leading or coordinating a geographically distributed sales team across more than one country is strongly preferred.

Key Competencies and Skills

Technical Skills

• Proficiency in reading structural blueprints.
• Ability to provide on-site technical guidance.

Relationship and Communication

• Strong negotiation skills.
• Ability to build relationships with site foremen, project engineers and corporate procurement executives.

Operational Agility

• Highly self-motivated and proactive.
• Ability to work independently.
• Willingness to travel extensively to remote locations.

People Leadership

• Ability to lead, motivate and manage a geographically dispersed team.
• Ability to establish clear targets and hold Sales Managers accountable for performance.

• Conduct frequent and proactive visits to remote mine sites across Tanzania, DRC, Kenya, Uganda and Rwanda.
• Build strong relationships with site-level decision-makers, project engineers and procurement teams.
• Manage the registration and maintenance of Safal entities on Local Content Vendor Lists.
• Develop and maintain relationships within the mining supplier ecosystem through consistent field engagement and networking.
• Drive sales of HR, CR, metal-coated and colour-coated flat steel products.
• Sell pipes, tubes and hot-rolled structural steel products, including angles, channels and beams.
• Market and coordinate sales of Pre-Engineered Buildings (PEBs), roofing systems and prefabricated or container-converted houses.
• Promote solutions for warehouses, factories, workshops and modular staff housing.
• Drive technical sales of underground roof support systems, including split sets, washers and mining mesh.
• Provide consultative technical advice on steel grades, coating systems suitable for corrosive mining environments and structural layouts.
• Manage the complete tender lifecycle, from identifying opportunities and conducting site measurements to preparing technical quotations and final bids.
• Prepare accurate Bills of Quantities (BQ) and technical quotations based on prevailing market rates and approved margin policies.
• Coordinate with the supply chain team to facilitate Just-in-Time deliveries to remote mine sites.
• Ensure effective execution of projects while meeting commercial and operational requirements.
• Lead, coach and performance-manage a four-member cross-border sales team covering Tanzania, DRC and Uganda, as well as the Rwanda export market.
• Set volume, margin and collection targets for Sales Managers.
• Conduct structured monthly reviews covering sales pipelines, tenders, site coverage and customer conversion.
• Define territory ownership to minimize overlap and channel conflicts.
• Coordinate with ALAF, SRL and UBL to ensure mines are billed through the appropriate operating company while maintaining a unified Safal Group presence.
• Oversee DRC engagement with 51% Congolese-owned, ARSP-certified suppliers.
• Ensure partner appointments comply with statutory and Group requirements.
• Build the team’s technical selling capabilities across flat products, pipes, PEBs, modular housing and underground roof support systems.
• Ensure supplied steel products and structures meet international mining standards and company quality requirements.
• Comply with and enforce mine-site safety protocols during site visits and technical inspections.
• Achieve and exceed sales volume and margin targets for the mining segment.
• Ensure project deliveries remain within approved commercial budgets.
• Manage the consolidated mining-segment sales, margin and collection budget across Tanzania, DRC, Uganda and the Rwanda export market.
• Manage travel, site-visit and market-development budgets for direct reports.
• Review individual budget performance on a monthly basis.

• Proficiency in reading structural blueprints.
• Ability to provide on-site technical guidance.
• Strong negotiation skills.
• Ability to build relationships with site foremen, project engineers and corporate procurement executives.
• Highly self-motivated and proactive.
• Ability to work independently.
• Willingness to travel extensively to remote locations.
• Ability to lead, motivate and manage a geographically dispersed team.
• Ability to establish clear targets and hold Sales Managers accountable for performance.

• Bachelor’s degree in:
• Civil Engineering
• Mechanical Engineering
• Mining Engineering