Job Purpose

The Creative Content Officer will be responsible for developing and producing engaging visual and multimedia content that enhances the company's brand visibility, supports marketing campaigns and drives customer engagement across digital and corporate communication platforms.

Key Responsibilities

• Develop, capture, edit, and produce high-quality multimedia content, including photography and video materials, for digital marketing campaigns, corporate communications, product launches, promotions, events, and brand initiatives.
• Create engaging digital content formats such as promotional videos, testimonials, Reels, TikTok videos, YouTube Shorts, and other social media assets.
• Support the development of graphic design materials and creative assets while ensuring consistency with brand guidelines.
• Collaborate with the marketing team to develop creative concepts and execute campaigns that strengthen brand visibility and enhance customer engagement.
• Manage and organize the company's multimedia asset library to ensure proper storage, accessibility, and effective utilization of content.
• Monitor and evaluate multimedia content performance across digital platforms, providing insights and recommendations to improve engagement and campaign effectiveness.

Qualifications

• Bachelor's Degree in Multimedia, Mass Communication, Film Production, Graphic Design, Visual Communication, or a related field.
• Professional certification in Multimedia, Video Production, or Photography is an added advantage.
• Strong knowledge of digital marketing platforms such as Meta Business Suite, Google Ads, and content management tools.
• Fluency in English and Swahili is required.

Experience

• Minimum of 2-3 years of experience in content creation, photography, videography, and video editing.
• Proficiency in Adobe Premiere Pro, After Effects, Photoshop, and Illustrator
• Good graphic design skills and experience creating content for digital marketing and social media.
• Experience in telecommunications, financial services, fintech, or a corporate environment will be an added advantage.

Key Performance Indicators (KPIs)

• Quality and creativity of multimedia content produced.
• Timely delivery of multimedia projects.
• Growth in digital engagement, reach, and content performance.
• Quality of event coverage, promotional videos, and corporate content.
• Compliance with the company's brand guidelines and creative standards.
• Timely submission of content performance reports.

• Develop, capture, edit, and produce high-quality multimedia content, including photography and video materials, for digital marketing campaigns, corporate communications, product launches, promotions, events, and brand initiatives.
• Create engaging digital content formats such as promotional videos, testimonials, Reels, TikTok videos, YouTube Shorts, and other social media assets.
• Support the development of graphic design materials and creative assets while ensuring consistency with brand guidelines.
• Collaborate with the marketing team to develop creative concepts and execute campaigns that strengthen brand visibility and enhance customer engagement.
• Manage and organize the company's multimedia asset library to ensure proper storage, accessibility, and effective utilization of content.
• Monitor and evaluate multimedia content performance across digital platforms, providing insights and recommendations to improve engagement and campaign effectiveness.

• Proficiency in Adobe Premiere Pro, After Effects, Photoshop, and Illustrator
• Good graphic design skills
• Strong knowledge of digital marketing platforms such as Meta Business Suite, Google Ads, and content management tools.
• Fluency in English and Swahili

• Bachelor's Degree in Multimedia, Mass Communication, Film Production, Graphic Design, Visual Communication, or a related field.
• Professional certification in Multimedia, Video Production, or Photography is an added advantage.